As Mom experts MomCentral provides strategic advice and resources to companies who want to reach the powerful Mom market and that is you! MCC continuously help clients execute targeted marketing campaigns that build brand recognition and loyalty. Mom Central Consulting is currently engaged in messaging, marketing and reaching millions of Moms nationwide every month on behalf of clients including Unilever, Procter and Gamble, Mattel, Dunkin' Donuts, Frigidaire, FedEx, and many more.
Mom Central have engagements for all kinds of Moms while building strong, passionate, enduring relationships connecting influential Moms and brands that inspire action and create loyalty.
Named in the Inc 500|5000 and Listed as one of the nation's fastest growing private companies, Mom Central Consulting has partnered with hundreds of the world's leading brands and their agencies to build powerful brand relationships with Moms, using social media and off-line influence MCC specialize in launching passionate advocates to tell your brands' story: to increase brand awareness, ignite brand enthusiasts, raise positive brand sentiment, answer brand detractors, generate trial and drive to retail.
With deep category experience, Mom Central Consulting conduct hundreds of social media campaigns for national brands in multiple industries spanning consumer products, food and beverage, household goods and appliances, retail, health and beauty, technology, travel, children's entertainment, Hollywood entertainment, online sites, financial services, banks, babies and kids to cause-marketing. An results-oriented approach to reaching the Mom Market, as well as the confidence that comes in working with an experienced partner --- Welcome to the Mom Central Family!
Millions of women in America take on multiple jobs at home and in the workplace -- including wife, mother, chauffeur and housekeeper but also CFO, chief family officer. It is no surprise that this is considered the busiest generation of mothers EVER!
Stacy Debroff, Founder and President, Momcentral.Com, Author
All moms, all-knowing, all the time.
You're the queen of the household. You're wise. You're in the know. And most of all, you care. You care about what you give to your family. You care about the brands you choose. And you care enough to tell others about your choices.
Mom Central is a community filled with moms like you. Here, you'll get the opportunity to find out about new products and promotions, try the latest products for free, and voice your opinion on these products. It's like a testing panel, with all these extra perks—like exclusive giveaways, coupons, sponsored product parties, and the chance to become brand ambassadors for those brands you believe in. Sign up today, start having your say.
"I'm A Mom", Join the Mom Central Testing and Survey Panel
I'm A Mom, join the Mom Central Testing and Survey Panel. |
During an eight-year stint as a lawyer at Harvard Law School, Stacy DeBroff realized that there were many women around her struggling to maintain balance between work and family life. Debroff saw a need to remedy the struggle of busy moms, and launched a series of mom resource books. She ultimately began landing jobs as a spokesperson for top companies that were interested in reaching the audience of moms she had worked hard to connect with. However, instead of seeing companies answering to the needs of moms, DeBroff only saw more issues.
"I was taken aback by the disconnect between a company's marketing language and top-down messaging to reach moms versus what moms really wanted to hear and how they were making decisions," DeBroff says.
In response, DeBroff took Mom Central, a website she launched in 2007 to give parenting advice and tips, and transformed it into a social media agency focused on Moms. Utilizing what DeBroff calls "relationship marketing," Mom Central connects brands with influential mom-bloggers, twitter personalities, and other influencers to launch word-of-mouth buzz about a product. DeBroff says these "mom-influencers" reach the core of the busy mom audience with their passion for brands.
"If moms are deciding on what kind of pacifier to use, they’d much rather hear from an articulate person who is experienced than hearing the brand tell them why the product is the best."--- Stacy DeBroff, Founder and CEO of Mom Central.
You can sign up and receive Mom Central weekly communications. If you are interested in working with brands and are a blogger, be sure to join Mom Central Blog Roll! If you don't have an active blog and still want to work with brands, join Mom Central Testing Panel.
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